Hi all, I'm super excited to tell you about a new project - I'm happy to announce that this fall I will be the spokesperson for the Land's End FeelGood campaign! Hooray!

It's a really wonderful campaign where Land's End will donate 5,000 pounds (yes, five! thousand! pounds!) of its FeelGood yarn to Warm Up America, a charity that provides hand knit and crochet items to those in need. Warm Up America will distribute the yarn to knitters and crocheters (like you), who will make simple 7" x 9" squares. The squares will then be sewn together into big,warm blankets and donated to those in need.

AND, we've got something really fun planned to kick off the campaign. On Wednesday, September 29, I'll be appearing on the CBS Early Show to kick things off... and we're inviting hundreds of knitters and crocheters to come along for the ride! We're going to take over the Early Show plaza with our own knit-out, to show viewers just how HUGE knitting and crochet are.

So -- please come and join the taping! The more the merrier, and we'd love to have you there. Here are the deets:

WHO: You and all your yarny friends. Bring knit/crochet groups, school groups, anyone at all - as long as they knit or crochet, or are willing to learn at the event.

WHAT: Land's End FeelGood Kick-Off on the CBS Early Show!

WHERE: The CBS Early Show - the plaza of the General Motors Building at 59th Street and 5th Avenue in NYC

WHEN: Wednesday, September 29, 2010 from 7-9:00am

WHY: To show the Early Show viewers how awesome knitting and crochet are, and make lots of squares for Warm Up America

WHAT ELSE: Free yarn will be provided! After the taping, we're all invited for a private tour of the Early Show studio, and then we'll keep on stitching in the plaza to keep the fun going all day!

RSVP: I really hope to see you there! If you can come, please RSVP to knitwithbrett [at] g mail [dot] com so we know how many people to expect.


PS: More details about the FeelGood program, like how you can help and how you can get your hands on some of that free yarn, will be announced on the show on Sept 29, so be sure to tune in!